Welcome to Sincerely Vegetarian

A plant-based diet is no longer just for vegetarians. The appeal for vegetarian products is growing beyond ethical reasons, as consumers seek a healthier and cleaner lifestyle.

Since 1991, Sincerely Vegetarian has been committed to creating delicious and quality gluten vegetarian food for all to enjoy. We believe that a healthy diet should never compromise taste or nutrition.

For more than 20 years, our team of culinary experts has been carefully sourcing for the finest ingredients in crafting every product, free of preservatives and additives, while adhering to stringent guidelines. All Sincerely Vegetarian products are certified Halal by Islamic Food Research Centre (IFRC), one of Asia’s leading Halal certification bodies and a member of World Halal Council (WHC), also we have obtained the Hazard Analysis Critical Control Point (HAACP) certification, which addresses the safety in the production process.

We also welcome retailers and distributors interested in expanding our international network, currently spanning 4 continents.

So discover how Sincerely Vegetarian is right for you.

Debunking the Myth:

Why we choose to use gluten

At Sincerely Vegetarian, we choose to use gluten for many reasons. Vital wheat gluten can be prepared to create endless flavors and textures, with more protein that tofu or tempeh. Its density and chewiness are likened to that of chicken, beef or pork. We want our consumers, retailers and distributors to be well-informed about our products, so here are a few quick but important facts and myths about gluten.

About Us

Founded in 1991, Sincerely Vegetarian is a producer and distributor of premium vegetarian food products with an international network.

It is the brainchild of consummate vegetarian and creator, Mr. Tan Kee Peiw, an advocate of pure eating and healthy living with close to half a century of experience in crafting vegetarian and vegan products. He believes that the culinary possibilities for a vegetarian or vegan are just as limitless as a meat-based diet.

Today, Sincerely Vegetarian offers unique, gourmet and diverse gluten vegetarian cuisine, combining the best of taste, nutrition, and technology have to offer.

Mission

Sincerely Vegetarian is dedicated to creating nutritious, delicious and meat-free food products. From appetizers to entrées, we aim to make it easy for anyone, even meat-lovers, to embrace and enjoy vegetarian food.

We support sustainable agricultural and honest business practices, access to healthy, wholesome food, and contribute towards a more sustainable food system.

HACCP Certification

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All Sincerely Vegetarian products are certified Halal by Islamic Food Research Centre (IFRC), one of Asia’s leading Halal certification bodies and a member of World Halal Council (WHC) , also we have obtained the Hazard Analysis Critical Control Point (HAACP) certification, which addresses the safety in the production process.